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 Feb 19 OrthoLite Sponsors RRCA & ATRA
ORTHOLITE SPONSORS ROAD RUNNERS OF AMERICA AND AMERICAN TRAIL RUNNING ASSOCIATION (An RRCA Affiliated member)Amherst, MA (February 19, 2009) – OrthoLite is proud to announce today that it has signed a sponsorship agreement as a preferred insole partner with the Road Runners Club of America (RRCA). In addition, the company will continue its sponsorship with the American Trail Running Association (ATRA) as the official insole of the 2009 Teva U.S. Mountain Running Team for the second consecutive year. OrthoLite is the world’s leading supplier of open cell foam insoles in the performance and footwear categories. “Partnering with RRCA and ATRA is an exciting endeavor for us,” said Pamela Gelsomini, President of OrthoLite. “These partnerships help us support world-class athletes with technical OrthoLite comfort and build lasting relationships with the running community.” “OrthoLite’s support of RRCA demonstrates our shared commitment to dedicated runners across the nation,” stated Jean Knaack, RRCA Executive Director. “Our partnership with OrthoLite will help us continue to represent and promote the common interest of our member clubs, events, and individual runners through education, leadership, programs and other services.” “We are thrilled to continue OrthoLite’s sponsorship in year two,” said Nancy Hobbs, Teva U.S. Mountain Running Team manager. “Their support is integral to the continued growth of our team through marketing, advertising, and recruitment of new talent. This partnership with OrthoLite will help the team perform at their best as they chase medals at Worlds.” OrthoLite Company Overview: OrthoLite, headquartered in Amherst, MA, is the world’s leading supplier of open cell foam insoles found in more than 50 million shoes each year including Asics, Teva, Nike, Adidas, New Balance, Merrell and Timberland. OrthoLite combines polyurethane and recycled rubber to provide superior cushioning, comfort, breathability and durability. (http://www.ortholite.com) ###
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