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Freedom’s Run Gets Kids Moving In the Right Direction

On Saturday, October 2, 2010, 400 children are expected to participate in Freedom’s Run, a free Kid’s Fun Run through the historic streets of Shepherdstown, West Virginia. This non-competitive event is open to all ages with children encouraged to run, walk, or stroll a fun filled mile through the scenic streets. The event, which is the first of its kind in the country, is being looked to as a model of what the National Parks can do for public health through an initiative called America’s Great Outdoors.
Freedom’s Run is part of a larger initiative to benefit Wild and Wonderful Trails for Every Child, which builds fitness trails and create “learning” gardens in schools.  The first community trail and garden was completed this summer at a rural elementary school as a direct outcome of the inaugural Freedom’s Run event.  Children will be running with and without through the school year and families are invited to use the trail after school hours. 
2010, which is the second year of the race, also marks a new partnership with Vivobarefoot Kids, a line of shoes that offer all the health benefits of being barefoot with protection.  Race Director Mark Cucuzzella MD explains, “We not only want to promote natural outdoor physical activity, but we want to instill in parents the importance of letting children’s feet develop in their natural way. This of course is to spend as much time as possible barefoot and when you need to wear shoes, wear those that compliment normal foot function.”
Complimentary Vivobarefoot Kids shoes will be gifted to children on a first-come basis at the Freedom’s Run Headquarters Two Rivers Treads to complete the race in. In addition, to reinforce the overriding mission of the event, they will also be asked to take their family on a hike in each of the regions National Parks- Antietam National Battlefield, the C&O Canal, Harpers Ferry National Historical Park, The Appalachian National Scenic Trail, and the Potomac Heritage Trail.  Children will get a special Junior Ranger sheet, get a stamp at each Park, and perform a small service project. 
Galahad Clark, owner of Terra Plana Vivobarefoot states, “We are thrilled to be included in this event as it demonstrates not only the importance of child foot health, but get kids engaged in the outdoors. A healthy lifestyle should be fun and accessible to all kids. The race sends an important message while helping to fund the Wild and Wonderful Trails, which is making this a reality.”
About Freedom’s Run: Freedom’s Run makes up five events for runners and walkers of all ages and abilities. The events explore the land in a challenging and scenic marathon connecting Harpers Ferry National Historical Park, The C&O Canal, The Potomac Heritage Trail, and Antietam National Battlefield; a half marathon through Antietam and the C&O; a 5k and 10k crossing the Potomac and running out and back on the C&O; and a free kids fun run touring historic Shepherdstown. 

To register online and for more information go to or call the Freedom’s Run Headquarters at Two
Rivers Treads at 304-876-1100.  For information on receiving a complimentary pair of Vivobarefoot Kids shoes see the
HQ website for details. 
About Vivobarefoot: In 2004, Terra Plana became pioneers of the barefoot movement by launching Vivobarefoot, the first minimalist shoe collection with a patented puncture resistant sole that offers all the health benefits of being barefoot with the protection of normal shoes. As scientific support for barefoot health grows, so does demand, and each season the collection gets one step closer to a total lifestyle solution for the whole family. Created in collaboration with footwear technologists and podiatrists, Vivobarefoot Kids is a lightweight and super-flexible shoe collection with a thin puncture-resistant sole designed to mimic what foot specialists have long known—that children walk best barefoot. As with all Terra Plana products, Vivobarefoot footwear is produced sustainably using recycled, locally sourced materials, with efficient and eco-friendly production techniques, in independently monitored ethical factories.

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