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RRCA PARTNERS WITH WEIGHT WATCHERS® INTERNATIONAL, INC
Arlington, VA - As part of the RRCA’s Join a Club promotional efforts, the organization has partnered with Weight Watchers International, Inc. to be a part of the Weight Watchers Walk-It Challenge. Through the partnership, Weight Watchers International will become our Official Weight Management Sponsor.
“The RRCA has long advocated the health benefits of walking and running, and has provided, through its member clubs, the opportunity for individuals to participate in these activities and incorporate them into a healthy lifestyle”, explained Jean Knaack, RRCA Executive Director. “It is in the spirit of encouraging all Americans to become more active, that the RRCA has partnered with Weight Watchers to present the Weight Watchers Walk-It Day 5K events around the country.”
Beginning in April, individuals across the country will have the opportunity to take part in the Weight Watchers Walk-It Challenge - a program to help people train to walk a 5K in 6 weeks. The program will culminate on Weight Watchers Walk-It Day, June 6, 2010. On this day, individuals across the country will be encouraged to participate in an official Weight Watchers Walk-It Day 5K event hosted by an RRCA member, or find a local 5K event to walk in, or map a safe 5K route and walk with friends and family. For more information, visit www.weightwatchers.com/walkit.
ABOUT WEIGHT WATCHERS: Weight Watchers International, Inc. is the world’s leading provider of weight management services, operating globally through a network of Company-owned and franchise operations. Weight Watchers holds almost 50,000 meetings each week where members receive group support and education about healthy eating patterns, behavior modification and physical activity. WeightWatchers.com provides innovative, subscription weight management products over the Internet and is the leading Internet-based weight management provider in the world. In addition, Weight Watchers offers a wide range of products, publications and programs for those interested in weight loss and weight control.
ABOUT RRCA: Founded in 1958, the RRCA is the oldest and largest national association of running clubs, running events, and runners. The mission of the RRCA is to promote running as a competitive sport and a healthy physical activity. The RRCA achieves their mission by promoting the common interests of its members by providing educational opportunities, programs, and services. The organization’s membership consists of over 1100 running clubs and events nationwide.