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Upstate Orthopedics Named Sponsor of the Inaugural Empire State Marathon and Half Marathon
SYRACUSE, NY—Aug. 8, 2011—Achieve Fitness, LLC announced today Upstate Orthopedics as an official sponsor of the Inaugural Empire State Marathon and Half Marathon on Oct. 16, 2011, as well as the Driver’s Village New York State Health and Wellness Expo on Oct. 14 and 15.
As part of its sponsorship, Upstate Orthopedics will be frequently mentioned during the Empire State Marathon and Half Marathon; have their logos added to all printed/promotional materials, signage and advertising, including radio, television and billboard spots; and receive booth space at the Driver’s Village New York State Health and Wellness Expo.
“This is a great partnership for all parties involved,” said Brian Collins, principal owner of Achieve Fitness, LLC, management company for the Inaugural Empire State Marathon and Half Marathon. “Upstate Orthopedics shares our commitment to distance running and the encouragement of health and fitness to area residents. Their involvement gives us greater visibility and awareness throughout the wellness community.”
“The physicians and staff at Upstate Orthopedics are proud to be a sponsor of the inaugural Empire State Marathon,” said Lisa DaRin, Administrative Director. “Our practice is committed to helping people live healthy and active lives and our sports medicine division and other surgeons in our practice understand the importance of returning a patient to their sport following an injury. We are pleased to be a part of such an exciting event in our community.”
Upstate Orthopedics recently opened OrthoNOW!, a new after-hours, walk-in program for urgent orthopedic problems. The program offers patients immediate access to a team of orthopedic specialists during daytime, evening and weekend hours for sprains, breaks, dislocations and sports injuries. Staffed by the orthopedic surgeons and mid-level providers from Upstate Orthopedics, the program helps patients avoid long emergency room waits and higher out-of-pocket facility co-pays.
About Upstate Orthopedics
Upstate Orthopedics is a state-of-the-art orthopedic facility in Syracuse, offering treatment options for issues ranging from factures to congenital conditions. The company’s surgeons combine decades of experience and knowledge – and the most cutting-edge research – to identify the best treatment and surgical options to effectively manage orthopedic problems. Furthermore, all physicians are also professors of medicine at Upstate Medical University and University Hospital. This affiliation creates a constant flow of practicing residents, resulting in more focused time spent with patients. Additional information is available at www.upstateorthopedics.com.
About Achieve Fitness, LLC and the Empire State Marathon
Founded in 1998, Achieve Fitness, LLC is a leading sports marketing, training and event company in Phoenix, Arizona. A consulting company for the P.F. Chang’s Rock ‘n’ Roll Arizona Marathon, Achieve Fitness is the managing entity of 1st Marathon, 1st Triathlon, the recently reacquired Valley of the Sun Marathon and Half Marathon, and the Empire State Marathon and Half Marathon. Principal owner Brian Collins is a native of Central New York and graduate of Cicero-North Syracuse High School, Syracuse University and Le Moyne College.
On Oct. 16, 2011, the Empire State Marathon and Half Marathon will give runners an up-close view of Central New York’s rolling landscape and vibrant autumn colors. The USATF-certified course, which begins and ends at Alliance Bank Ball Park Stadium, travels through the cities of Syracuse, Liverpool and Baldwinsville. A pre-race health a fitness expo will be held on Oct. 14-15 and feature vendors from the running and fitness industries. Additional information about the Empire State Marathon and Half Marathon is available at www.empirestatemarathon.com .
CONTACT: Empire State Marathon and Half Marathon
Brian Collins, 480.543.0008
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